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Links especially networks of reciprocal and non-reciprocal links, still rule the day when it comes to the most powerful website promotion campaign you can run for your business.
Getting your site into the search engines is one thing. It is quite another to put yourself in front of your best customers in every corner of the net they surf that is relevant to your product or service.
It is the promotion method that most experts rarely touch on. The greater amount of “other” traffic outside what you can get from the search engines is relevent Linking. For those who are stuck on the idea that search engines are the be all and end all of website promotion, there is an internet outside the search engines.
Understanding Search Engines
The deluge of traffic available outside the search engines make the likes of Google,Yahoo,and MSN search engine traffic, look like a Chihuahua standing next to a Great Dane. What separates hobby businesses from professional, high-traffic powerhouses is understanding that search engine marketing is a small part of a much bigger picture,and sources with far greater traffic surges are left on the table.
The Core Techniques
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1.RSS Syndication of Your Content - It is a relatively new way to put a LOT of non-reciprocal links on the web all pointing back to your site and webmasters are HUNGRY for RSS content.Use RSS to seed the web with your links as well as OTHER webmasters’ content to attract targeted visitors.
2. Blogging - Weblogs are nothing new, but the overall tactic of blogging and feeding your blog content to a wide variety of strictly blog search engines is JUST getting started.
3. Article Syndication - Again, nothing new as a practice to bring traffic to your site.
4.Create a links page on your site with links and short descriptions of each site you choose to ask for a link swap.Then write an individual, personalized letter to the site owner telling them your have linked to them and wish to exchange referrals to each others’ sites. Show them where they can find their link and include YOUR link information so they can add it if they choose to.
Sample letter for a link exchange proposal
Please feel free to use this template or as a model to write your own. Make it as personal as possible.
Subject - Partnership issue
You have an impressive site!
It is informative, pleasant to the eye, and covers a wide range of topics, related to your hugely beneficial services and expertise, which are similar to the topics related in my website.In fact this is why I have already added you!
I am presently looking for links that cover topics or services related to my website and would keep you in mind as a permanent resource on a specific page of my site, that is perfect for your link.
your website and your expertise, would be a great edition to my recommended links page,on The 22nd Floor for makemoneyonline homebased business solutions.
***PLEASE DO NOT DISMISS THIS MESSAGE***
We are both open minded individuals, and what I have to offer,Im sure you'll agree, is very reasonable. But if for any reason you are not satisfied,just know that we are striving for the same end, and the only difference we may have is one of method, not of purpose, so perhaps we can find a deal we are both happy with.
Here is my link info:
Title: Your Website Title
Link: http://www.yourdomain.com
Description: A short explanation of your site and/or services
Thank You for your time!
Sincerely,
Your Name (Webmaster/Owner)
The 22nd Floor
Makemoneyonline Homebased Business Solutions
http://www.the22ndfloor.com
email me at youremail@www.yourdomain.com
Power Linking is how you finally "see" the web for what it truly is. Billions of different links. Waging an ongoing link campaign is essential to any serious business on the web and you won't find a successful business that does not, in one form or another, Power Link.
Getting a lot of non-reciprocal links FAST!
To get the full benefits of the Power linking methods and techniques as well as all the bonuses and easy to follow video tutorials.Including your Personal 11 day jumpstart Hotsheet!
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